2026 Industry Leadership Award Nominee

Greg Henderson

Drovers Olathe, KS

An award-winning journalist and revered voice for the beef industry, Greg provided timely information and in-depth analysis on all segments of the business, including cattle feeding margins, market trends, genetic advancements, emerging technologies and the impacts of economic factors on beef prices and production. His years of knowledge and expertise allowed him to serve as a moderator and speaker on many local, regional and national stages representing the interests of U.S. cattle producers. 

Greg was instrumental in starting the Agricultural Media Summit in 1999. He served as president of the Livestock Publications Council (LPC) from 2000 to 2001. In 2002, he was honored with the organization’s Ed Bible Distinguished Service Award and was inducted into the LPC Hall of Fame in 2008. His writing was recognized for its excellence by LPC and other industry organizations. Greg was raised on a ranch in the southern Flint Hills of Kansas and attended Kansas State University.

 Greg worked as a writer and editor for Drovers for the better part of 40 years, providing in-depth industry analysis and covering all aspects of beef production. He was also an advocate for the industry by leading and participating in panel discussions with experts to address tough issues and helping farmers and ranchers understand current trends and challenges. An example of his leadership was the Drovers State of the Beef Industry Report, which Greg helped develop and shared with beef industry audiences.

 Greg unexpectedly passed away on Aug. 16, 2024. He leaves behind a legacy in agricultural media and significant contributions to the advancement of beef production during his four decades of dedication and service to the beef industry.